Marketing Intern (June to Dec 2026)

About UOB

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia and Thailand, as well as branches and offices. Our history spans more than 80 years. We are guided by our values – Honorable, Enterprising, United and Committed – striving to do what is right, build for the future, work as one team and pursue long-term success.

Job Description

We are seeking a highly motivated, self-driven and detail-oriented Marketing Intern to support the Marketing team, specifically in the Group SME Banking and Group Commercial Banking portfolio. This role offers hands-on exposure to integrated marketing campaigns, digital content and stakeholder coordination within a fast-paced environment. You will work closely with Marketing programme leads to support campaigns that drive awareness, consideration and customer engagement to support business growth.

About the Department

UOB Group Wholesale Banking & Markets Marketing (GWMM) is the central marketing function for Group Wholesale Banking (GWB) and Global Markets (GM). We collaborate with all business functions within GWB and GM to develop marketing strategies and go-to-market plans. We lead cross-functional efforts across relationship managers, product, customers and executive leadership, providing marketing expertise to drive business goals and manage internal and external communications.

Responsibilities

• Support the development and implementation of marketing plans across paid, owned, earned, social channels and events for Group SME Banking and Group Commercial Banking within the Group Wholesale Banking and Markets business group. Plans should reinforce UOB’s role as One Bank for ASEAN and a leading SME bank in the region.
• Draft and edit copy independently for campaigns and initiatives spanning ATL, BTL, digital, eDMs, social, branch/ambient, sales tools, events, content, media communications and corporate gifts, ensuring alignment with UOB’s Corporate Identity Guidelines.
• Collaborate with Product and Portfolio Managers, Sales, Operations, Legal and Compliance to plan and implement marketing programmes that drive customer acquisitions, lead generation and utilisation.
• Monitor and track campaign performance to inform future decisions and share best practices.
• Manage and track allocated marketing budgets against planned initiatives.
• Maintain meticulous and accurate tracking and reporting for campaign outcomes and budgets.
• Coordinate with creative agencies to develop marketing collaterals, providing clear briefs and feedback.
• Ensure adherence to brand guidelines, legal and compliance requirements across initiatives.
• Support the development of corporate gifts and involvement in business events as required.

Job Requirements

• Currently pursuing a Diploma or Degree in Mass Communications, Marketing, Humanities, English, or related fields. Relevant internship experience is preferred.
• Strong work ethic with a sense of ownership and integrity.
• Proactive, resourceful, curious and motivated.
• Strong written and verbal communication skills with a creative mindset.
• Excellent attention to detail and organization, with strong time and project management skills to thrive in a fast-paced environment.
• Strong interpersonal and collaboration skills; ability to work effectively with stakeholders across the bank.

Be a Part of the UOB Family

UOB is an equal opportunity employer. We do not discriminate on the basis of age, race, gender, color, religion, sexual orientation, physical or mental disability, or other non-merit factors. All employment decisions are based on business needs, job requirements and qualifications. If you require any assistance or accommodations for the recruitment process, please inform us when you submit your online application.

Apply now and make a difference.

Additional Requirements

Develop, Engage, Execute, Strategise

Be a Part of the UOB Family