Marketing Intern (Goods)_Jan 2027

Company Description

Carousell Group is the leading recommerce group in Greater Southeast Asia, on a mission to inspire the world to start selling and make secondhand the first choice. Founded in Singapore in August 2012, the Group has a leading presence in eight markets under the brands Carousell, Cho Tot, Laku6, Mudah.my, OneKyat, Ox Street, and Refash, serving tens of millions of monthly active users.

Carousell is backed by leading investors, including Telenor Group, Rakuten Ventures, Naver, STIC Investments, and Sequoia Capital India.

As a team of passionate individuals working together to solve meaningful problems, Carousell offers opportunities to grow in an environment that values solving problems for users, maintaining a mission-first mindset, being relentlessly resourceful, caring deeply, and staying humble while continuously improving.

Responsibilities

• Implement marketing campaigns across in-app and external channels, and develop an understanding of campaign performance measurement.
• Ensure the day-to-day operational excellence of marketing activities.
• Conceptualize, manage, and execute social media strategies on platforms such as RedNote.
• Create engaging, informative, and visually appealing social media content.
• Liaise with internal stakeholders to produce and develop marketing assets.
• Support the team with data reporting and insight generation.
• Collaborate with the marketing team to implement and optimize in-app campaigns using CRM tools and platforms.
• Monitor user behavior and engagement within the Carousell app, and provide insights to improve campaign performance.
• Generate creative ideas for engaging social media content and use basic filming and editing skills to create low-cost videos.
• Stay updated on social media trends and adapt content creation strategies accordingly.
• Utilize generative AI tools to streamline content ideation, copywriting, and data-driven insight generation.

Qualifications

• Currently pursuing a course majoring in Marketing or Business at a polytechnic or university.
• Familiarity with social media platforms, especially RedNote, and their content requirements.
• Strong copywriting skills.
• Ability to generate insights and recommendations from large datasets.
• Proficiency in Microsoft Office and/or Google Workspace applications, particularly Excel or Sheets, Word or Docs, and PowerPoint or Slides.
• Strong written and verbal communication skills in English and Mandarin.
• An innovative mindset and the ability to think creatively when solving problems within operating constraints.
• Working knowledge of generative AI for marketing productivity and content creation.
• Strong multitasking and project management capabilities.
• A team player who enjoys working in a fast-paced team environment.
• A keen interest in Carousell and the operation of secondhand marketplaces.
• Availability to commit to full-time work for six months.

Internship Details

This is a full-time, six-month internship starting in January 2027.