Content and Experience Specialist

Content & Experience Specialist

The Content & Experience Specialist will join the Marketing & Communications team within the Business Development group, based in Singapore. You will be responsible for supporting the development and execution of digital marketing programs, brand governance, and creative direction.

This role requires producing high-quality content across digital, print, video, presentation, and corporate formats. You will also play a key role in bringing the organization’s brand to life through corporate events and experiences, collaborating closely with internal stakeholders, agencies, vendors, and production partners to ensure engaging, accurate, and on-brand outcomes. This is a hands-on position well-suited for someone who can produce content independently, manage multiple workstreams, and utilize creative and AI-assisted tools responsibly to increase efficiency.

Key Duties and Responsibilities

Brand Management

• Maintain brand guidelines, visual identity standards, approved assets, templates, and branded materials, while supporting brand refreshes and consistent application across all touchpoints.
• Review content and design outputs for brand consistency and quality, advising stakeholders on brand guidelines and identifying opportunities to enhance creative workflows.

Content Production

• Conceptualize and produce marketing collateral and digital assets, including campaign visuals, publications, reports, brochures, presentations, infographics, and other corporate materials.
• Create and edit video, reels, GIFs, audio, animations, and motion graphics for internal, external, and digital channels.

AI-Assisted Content Creation

• Utilize AI-assisted creative tools and effective prompt design for ideation, drafting, image/video creation, copy development, and production acceleration; stay current on relevant tools and workflow improvements.
• Apply responsible AI practices by diligently checking factual accuracy, bias, intellectual property/copyright, and confidentiality risks, and reviewing all AI-assisted outputs before use.

Event Organisation & Execution

• Support the planning and coordination of corporate events, product launches, roadshows, townhalls, exhibitions, and client engagements, covering logistics, venue liaison, run-of-show support, and on-site production.
• Produce event-related content, such as stage visuals, signage, digital backdrops, event decks, and video loops.
• Coordinate internal stakeholders and external vendors to ensure events are delivered on time, on brand, and within budget.

Stakeholder & Vendor Collaboration

• Liaise with internal teams to gather creative requirements, clarify briefs, advise on brand guidelines, and deliver appropriate design solutions.
• Collaborate with agencies, vendors, and production partners, managing feedback, dependencies, and concurrent deadlines to deliver high-quality work promptly.

Additional Responsibilities

• Undertake additional responsibilities and projects as required and assigned by the Head of Marketing & Communications.

Qualifications and Experience

Education & Skills

• Diploma or degree in Content Production, Digital Media, Graphic Design, Visual Communication, Film, Events Management, Marketing Communications, or a related discipline.

Experience and Capabilities

• 1–3 years of relevant experience in content, design, video, motion graphics, publishing, or brand support.
• Exposure to corporate events, activations, or exhibitions, including managing logistics and providing on-site support.
• Practical experience using AI-assisted creative tools, coupled with an understanding of responsible AI practices.
• Possession of a portfolio demonstrating relevant content, design, and/or event work.
• Proficiency in design, desktop publishing, video/motion graphics, and PowerPoint tools.
• Working knowledge of AI tools supporting ideation, drafting, and production acceleration.
• Strong understanding of typography, layout, color, imagery, file formats, and production requirements.
• Event coordination skills, including logistics management, vendor/venue liaison, run-of-show support, and on-site problem-solving.
• Demonstrated creative thinking, visual storytelling, meticulous attention to detail, collaboration, and prioritization skills under tight deadlines.
• A proactive attitude to learn, take ownership, and grow autonomy; photography or videography skills are an advantage.