Marketing Specialist

HYPR Marketing Specialist

HYPR, the Identity Assurance Company, helps organizations create trust in the identity lifecycle. Since 2014, HYPR has grown to be a premier provider of authentication security to marquee brands and is a recognized leader in Identity Assurance. We are a mission-driven, high-performing team focused on creating a passwordless world and securing the identity lifecycle. We are looking for exceptional people who want to positively change the world.

Your Role and Impact

Are you a creative problem solver with a passion for GTM strategy and growth marketing? Do you thrive in fast-paced environments, love experimenting with new ideas, and want to be part of a mission-driven team? We're seeking a Marketing Specialist to support key demand generation initiatives, accelerate go-to-market execution, and scale marketing operations through data, automation, and AI.

This is a hands-on, cross-functional role ideal for someone who thrives at the intersection of demand generation, content, digital marketing, and marketing operations. Whether you enjoy building engaging campaigns and messaging workflows or optimizing marketing processes and automation, you will take ownership, bring fresh ideas, and help improve our go-to-market efficiency. Experience in HubSpot, AI, and automation is a plus.

This is a hybrid role based in HYPR’s New York City headquarters in Midtown Manhattan. The role is expected to be available 3-4 days per week in the office with remote days otherwise. You will collaborate closely with the marketing team and executive leaders involved in customer and prospect discovery.

Key Responsibilities

• Assist in the development and execution of digital marketing campaigns across channels, including organic social, paid media, and email marketing.
• Support the creation and optimization of landing pages, nurture sequences, and paid digital strategy to drive lead generation and conversion.
• Utilize HubSpot to build email workflows, sequences, and manage marketing automation tasks.
• Monitor and analyze campaign performance, providing insights and recommendations for improvement.
• Identify opportunities to improve go-to-market efficiency through automation and process enhancements, such as automating social media posting.
• Stay updated with industry trends, particularly in AI and automation, to propose innovative marketing strategies.

Requirements

• 1-3 years of marketing experience; internship experience considered for recent graduates.
• Proficiency in HubSpot is highly desirable.
• Innovative thinker with a willingness to test boundaries and explore new ideas.
• Team player with strong organizational and communication skills.
• Self-starter who thrives in a fast-paced, collaborative environment.
• Experience in AI and automation technologies.

Why You Should Work At HYPR

• Competitive compensation including salary and equity with significant growth potential.
• Comprehensive benefits package including Medical/Dental/Vision, FSA/HSA, 401k, and more.
• Generous equipment budget and a customized workstation to ensure success.
• Stable position in a rapidly growing sector of identity security.
• Mission-driven culture focused on impactful and cutting-edge work.

Note

This position is New York-based and will be hybrid in-office 3-4 days per week at our NYC corporate office. H1B/Visa support is not currently available for this position.

Annual Base Salary: $70,000 - $80,000 USD

There is no additional variable compensation for this role. Salary ranges reflect competitive pay for HYPR’s size and industry and are part of the total compensation package, which also includes equity, benefits, and other opportunities. Individual pay decisions are based on qualifications, experience, skills, and internal equity.

As the premium provider of authentication security, HYPR is committed to preventing identity fraud by verifying the identities of our employees. All new employees participate in an automated identity verification process on their first day. For more information, please contact peopleops@hypr.com.

HYPR is an Equal Employment Opportunity employer and will not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity