# Internship: Global Consumer Financial Services, Marketing - Lifestyle Marketing [August - December 2026]

[OCBC](https://www.jorb.ai/firms/ocbc.md) · Singapore · [Sales & Marketing](https://www.jorb.ai/jobs/sales-marketing.md)

OCBC is hiring a Internship: Global Consumer Financial Services, Marketing - Lifestyle Marketing [August - December 2026] in Singapore. Posted 2026-05-06; applications close 2026-07-05.

**Apply**: https://ocbc.wd102.myworkdayjobs.com/External/job/OCBC-Singapore/Internship--Global-Consumer-Financial-Services--Marketing---Lifestyle-Marketing--August---December-2026-_JR00007670

Posted 14d ago.

## Role details

## Overview

As Singapore’s longest established bank, we have been dedicated to helping individuals and businesses achieve their aspirations since 1932. We provide support, services, solutions, and career paths that meet individual needs. We are transforming to become a future-ready learning organisation with a bold ambition to be Asia’s leading financial services partner for a sustainable future. Join us to build the bank of the future, innovate in how we deliver financial services, work in supportive teams, and grow your career with us.

## Why Join

Be part of the team bringing OCBC’s lifestyle and everyday banking propositions to life. As a Lifestyle Marketing Intern, you’ll gain hands-on exposure to how marketing programmes are ideated, planned, and executed across multiple consumer touchpoints. You will work on real campaigns, collaborate with diverse stakeholders, and understand how marketing supports customer engagement across cards, deposits, usage, acquisition, and digital platforms.

## How You Succeed

To succeed in this role, you’ll be proactive, organised, and eager to learn through hands-on execution. You’ll be comfortable working with different stakeholders, managing details across campaigns, and adapting to changing priorities. Your curiosity about marketing and willingness to support end-to-end activities will help you contribute meaningfully to the team’s initiatives.

## What You Do

Your responsibilities will include:

  
- **Campaign Planning & Execution:** assist in planning and executing marketing campaigns across lifestyle and consumer banking propositions
  
- **Content & Materials Development:** support the development and coordination of advertising materials across traditional and digital channels, including website content
  
- **Stakeholder Collaboration:** work with internal teams and external partners (as required) to roll out strategic marketing plans for Credit Cards, Usage Offers, Acquisition, Deposits, and OCBC Digital
  
- **Campaign Monitoring & Optimisation:** monitor campaign performance and support optimisation to improve results
  
- **Operational Support:** provide ad-hoc support and assistance on tasks and initiatives as assigned by the team

## Who You Work With

You’ll be part of the Lifestyle Marketing team within Global Consumer Financial Services, working closely with product, digital, and channel partners. The team focuses on driving engagement and relevance through marketing programmes that connect lifestyle needs with OCBC’s banking solutions.

## Who You Are

  
- Interested in marketing, customer engagement, and lifestyle propositions
  
- Comfortable supporting multiple campaigns and tasks in a dynamic environment
  
- Able to collaborate with stakeholders and contribute to coordinated execution
  
- Organised, responsible, and willing to learn through hands-on involvement
  
- Currently pursuing an undergraduate or postgraduate degree
  
- Background or interest in marketing is preferred

## Learning Objectives

This internship will provide you with:

  
- Practical experience in ideating, planning, and executing marketing programmes
  
- Hands-on exposure to stakeholder management and cross-functional collaboration
  
- Understanding of how marketing supports consumer banking propositions and digital platforms
  
- Opportunities to build foundational skills in campaign execution and performance monitoring
  
- Exposure to a fast-paced, collaborative marketing environment

## What We Offer

Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Your wellbeing, growth and aspirations are cared for as much as the needs of our customers.

## Applying to this role

This Internship: Global Consumer Financial Services, Marketing - Lifestyle Marketing [August - December 2026] role at OCBC runs through the firm's own careers portal and expects a CV and cover letter written specifically for the posting, not a portable submission carried across firms. Jorb AI's application agent tailors a CV and cover letter from your background to this posting and tracks the role alongside the rest of your applications.

[Tailor this application](https://www.jorb.ai/signup?ref=job-atom&firm=ocbc&job=69fb0e7fbe6c53659cd8ef67)

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Updated: 2026-05-20
Canonical: https://www.jorb.ai/jobs/69fb0e7fbe6c53659cd8ef67
